FRESHMULA

Freshmula could easily walk away with the award for the year’s best-dressed rapper—but that would barely scratch the surface. His sense of style goes far beyond appearances, finding its truest expression in a flow that’s effortlessly composed, razor-sharp in substance, and impossible to ignore.

It didn’t take long for us to fall for his music. There’s his unmistakable love for jazz, woven elegantly into tracks that sound dressed for a black-tie affair, yet carry the spirit of countless hours spent sharpening his craft through freestyle sessions on the street.

On September 10, Freshmula makes his Poplar debut. We’ll be there, carried along by his voice, trying to count every pin on his signature brown waistcoat—just one more detail in the understated elegance of an artist who, without ever making too much noise, is steadily claiming everything he’s earned.